How to schedule posts on a Facebook Page

First: a Page, not a profile

Scheduling works on Facebook Pages, not personal profiles. If your business still uses a profile, create a Page: it’s free, and it’s also what unlocks insights and publishing tools.

With Meta Business Suite (free)

• Open Meta Business Suite and select your Page
• Create a post, add the text and the image
• Instead of “Publish”, choose to schedule and set the date and time
• Find scheduled posts in the planner to edit them

With Relay (AI)

Just write what you want to announce and when: “announce our new menu Friday at 11 am on Facebook and Instagram”. Relay writes a version for each network, prepares the visual and shows you everything before scheduling. The post then goes out on time, even with your computer off.

Common mistakes

• Scheduling on a personal profile instead of the Page
• Forgetting the time zone when managing a Page from another country
• Scheduling a whole month, then never answering comments