relay.

Coaches and consultants: post consistently without becoming a content creator

For coaches and consultants, clients usually come after months of seeing your name with useful ideas. The hard part isn’t knowing what to say, it’s finding the time to write it down every week.

What builds trust

  • Lessons from real client situations, anonymized
  • Frameworks and checklists people can save
  • Your opinion on news in your field
  • Behind the scenes of how you work
  • Clear offers: what you do, for whom, how to start

What you tell Relay

Relay keeps your voice: it learns your brand profile and remembers each correction, like “no buzzwords” or “always end with a question”.

  • “Here are my notes from today’s workshop, turn them into a LinkedIn post and an Instagram carousel caption.”
  • “Write three posts this week from these client questions.”
  • “Make a short version of yesterday’s LinkedIn post for Facebook.”

An example post Relay prepared

“Most teams don’t have a time problem. They have a priority problem. This week a client cut their weekly meetings from 11 to 4 with one question: ‘What decision does this meeting make?’ If there isn’t one, it’s an email. What’s one meeting you’d cut?”

Frequently asked questions

Will my posts sound generic?

Not if you give Relay real material: your notes, your stories, your opinions. It shapes them into posts; you approve and correct, and it learns from every correction.